BDO\’s 2007 World Masters to become richest two-day televised darts tournament.
The 2007 Winmau World Masters will become the richest televised two-day tournament in world darts when it is screened by BBC Sport over the weekend of Saturday, November 17 and Sunday, November from Leisure World, Bridlington.
Staged by the British Darts Organisation, it will have record-breaking prize money of ?60,000 – with the Men’s World Master collecting a cheque for ?25,000 ? and for the first time ever JJB Sports will be secondary sponsor.
Proudly announcing this, Ian Flack, Sales & Marketing Director of the Winmau Dartboard Company says:
“We are absolutely delighted to be doubling the total prize fund this year. It clearly reflects the commitment we gave to the players and everyone connected with these great Championships when we signed our 5 year agreement with the British Darts Organisation last year.
“We are also delighted to be welcoming JJB Sports, the leading sports retailer who are now selling the Winmau range nationwide, as our secondary sponsor and official shirt patch sponsor for 2007″.
Paul Grey of JJB Sports says: “The sport of darts and the Winmau World Masters mirror our profile perfectly, because darts is an exciting and highly competitive sport and like JJB, Winmau is a brand leader.
“We are more than happy to be the official Winmau shirt-patch sponsors for the BBC televised Winmau World Masters, and look forward to welcoming darts players and supporters to JJB Sports outlets nationwide”.
Ian Flack adds: “Jackpotjoy.com will once again be the official BDO shirt patch sponsor, and everyone at Winmau would like to thank East Riding of Yorkshire Council for their ongoing support and generosity since we moved the Masters here in 2002.
“Those same thanks go to BBC Sport, who will be screening more than seven hours of live coverage over the weekend of November 17th and 18th. It means that the 2007 Winmau World Masters will be the biggest and best ever in terms of prize money and TV coverage ? quite an impressive double!”
Article from Driffield Today.
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